Just because you're a rookie doesn't mean you have to act like one.
I received a phone call last night from a new sales guy at the dealership I bought my last car from, over 2 years ago. The call went something like this:
Sales guy: I see you umm bought a uhm Highlander from us ahh a while ago? I just umm wanted to see how its working out for you.
Me: Fine.
Sales guy: Do you ah need anything, or umm ah have you gotten service lately?
Me: Everything is just fine.
Sales guy: Okay. Great. I'm new here and am trying to build up a clientele so if you need anything ahh let me know.
Now, I'm definitely not a Glengarry lead, after all I believe a car doesn't come into its own until it has at least 100k miles, but no body is persuaded by ummm and ah. His pitch lacked confidence, trust, and most importantly, a call to action.
A lot of websites are this same way. The pages are disconnected, the purpose isn't clear, and there is no call to action.
Is your website still a rookie?
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